Project
Ecovative
(Context)
Ecovative is a company that has pioneered the science of mycelium (mushrooms). They grow fully formed products that replace plastics, leather, animal agriculture,
and much more.
Service
3D/2D Animation
Client
Ecovative
Strategy
Create a brand film that introduces Ecovative and explains its technology to potential clients, partners, and the general public. Present Ecovative’s mycelium as a Super Material platform that is ready to be scaled up to replace environmentally harmful products.
Solution
Show scalability by comparing Ecovative’s foundry to a forest that can quickly grow millions of pounds of this incredible material. Explain Ecovative’s material platform by showcasing beautiful and functional products that can be created with mycelium now and in the near future.